Going Beyond “Word of Mouth”
Chusid Dental Group, an established dentistry practice in NJ, was looking to grow its current client base with the goal of expanding its cosmetic dentistry practices. The brand was relaunched by introducing a new logo, consisting of a grouping of molars and modern typography. The identity was then created to include business cards, appointment cards, announcement postcards, three promotional direct mail pieces and a web site. Elegantly engraved in silver on duplexed navy and white cover-weight stock, the brand marries itself to the professional services that Chusid Dental Group’s experienced staff provides.
