Asphalt PaveGreen.org Branding Campaign
Branding Development
In conjunction with the National Asphalt Pavement Association, the “PaveGreen” initiative was launched to provide a portal where the everyday individual could learn about asphalt, its functionality, sustainability and how it impacts our lives on a daily basis. Rizco Design was hired to develop the new brand which included, web site, print collateral, signage and promotional items for the campaign PaveGreen.org.
Concept Development
Art Direction + Design
Identity
Web Design